Gili Leibovich

UX/UI Lead 2016, Present

Amdocs · Enterprise & Telecom Systems

• Own UX/UI strategy for global telecom and enterprise platforms (B2B/B2C) across self-service, care, retail, and back-office systems.
• Lead and grow a team of 6 to 8 designers, working directly with product managers, developers, and customer stakeholders to align design decisions with business and technical constraints.
• Lead the full design cycle from research and discovery through synthesis, prototyping, and detailed design, producing interaction models and specifications that serve as the implementation source of truth across product, development, and customer stakeholders.
• Lead AI adoption across the design team, from tool selection to hands-on practice. Used AI to prototype a competitive product module that earned customer approval after a single review.
• Architected a multi-agent AI build system, routing specialist agents across models by task, to develop production-grade tools as a designer rather than a developer.
• Identified a gap in how the design team finds and reuses past design work across 800 Figma files, and used AI to build Figma Reference Finder, a semantic search tool over 150K+ frames powered by local embeddings and a vector database. Teammates adopted it for reference lookups before it was formally deployed.

Usability Design Expert 2010, 2016

Amdocs · Enterprise & Telecom Systems

• Shaped end-to-end UX for self-service portals, customer care, retail, and operational systems across multiple platforms and product lines.
• Drove usability evaluation and user research that caught design problems early, turning findings into actionable design direction for product and engineering.
• Delivered interaction models, task flows, wireframes, and validated prototypes under tight system and architectural constraints.